This timeline shows global marketing services spending in 2016 as well as a forecast thereof for 2017 and 2018, broken down by category. According to to the projection, healthcare marketing services spending would increase from *** to *** billion U.S. dollars in the presented period.
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WPP Media. (December 4, 2017). Marketing services spending worldwide from 2015 to 2018, by category (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/282219/global-marketing-spending-by-category/
WPP Media. "Marketing services spending worldwide from 2015 to 2018, by category (in billion U.S. dollars)." Chart. December 4, 2017. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/282219/global-marketing-spending-by-category/
WPP Media. (2017). Marketing services spending worldwide from 2015 to 2018, by category (in billion U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/282219/global-marketing-spending-by-category/
WPP Media. "Marketing Services Spending Worldwide from 2015 to 2018, by Category (in Billion U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Dec 2017, /statistics/282219/global-marketing-spending-by-category/
WPP Media, Marketing services spending worldwide from 2015 to 2018, by category (in billion U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/282219/global-marketing-spending-by-category/ (last visited August 01, 2026)
Marketing services spending worldwide from 2015 to 2018, by category (in billion U.S. dollars) [Graph], WPP Media, December 4, 2017. [Online]. Available: /statistics/282219/global-marketing-spending-by-category/