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How important to your strategy is Facebook mobile app?

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Source

Release date

September 2013

Region

United States

Survey time period

August 2013

Number of respondents

n = 532

Special properties

Advertising Age subscribers

Method of interview

Online survey

Supplementary notes

The source does not provide information on the type of survey used or the origin of the respondents. The survey was carried among subscribers of the American magazine 'Advertising Age'.
During the survey, this question was posed as follows: "Based on your marketing objectives and needs, how important is it to market on Facebook's mobile app?"

Citation formats

Importance of Facebook mobile app for marketing strategies as of August 2013

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 13, 2013
The statistic presents data on the important of Facebook mobile app for marketiing strategies among marketers and media executives who subscribed to the American magazine 'Advertisign Age' as of August 2013. During the survey, nearly ** percent of the respondents stated that very app was either somewhat or very unimportant to their marketing strategy.
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Facebook advertising and marketingFacebookInstagramSocial media advertising and marketing worldwideX (formerly Twitter) advertising and marketing
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per month, billed annually 1
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