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Attitudes towards advertising on video streaming platforms, TV, online marketplaces, and apps in Brazil as of July 2025

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Release date

July 2025

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Region

Brazil

Survey time period

as of July 17, 2025

Number of respondents

1,304 respondents

Supplementary notes

The source does not specify the type of survey, the age of respondents, or the survey period. The date given is the publication date.

Citation formats

During a survey fielded in Brazil and published in July 2025, approximately ** percent of participants reported skipping ads as soon as possible when watching videos on YouTube or ad-supported platforms. Around ** percent of participants said they disliked repeated ads. Meanwhile, only **** percent stated they felt impacted by video advertising lasting over 30 seconds, and *** percent reported watching online video ads until the end.

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