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Leading advertisers in Brazil in 2025, by advertising spending (in million Brazilian reals)

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Sources

Release date

May 2026

Region

Brazil

Survey time period

2025

Supplementary notes

Numbers have been rounded.

Citation formats

Top advertisers in Brazil 2025, by advertising spending

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 20, 2026

In 2025, Genomma – a Mexican over-the-counter (OTC) drug and cosmetic manufacturer – ranked as the highest-spending advertiser in Brazil, having invested over **** billion Brazilian reals in advertising. Mercado Livre – the Brazilian operation of online marketplace Mercado Libre – followed with ad expenditures of over **** billion reals.

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Statistics on " Advertising in Brazil "

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Overview

7

Traditional advertising

6

Advertising market in Brazil

5

Agencies

6

Consumer insights

8

Digital advertising

8

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Topics

Advertising in BrazilAdvertising worldwideAdvertising in Latin AmericaAdvertising in MexicoAdvertising in BRIC countries
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