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Distribution of gross out-of-home (OOH) advertising revenue in Germany from 2016 to 2024, by platform

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Sources

Release date

January 2025

Region

Germany

Survey time period

2016 to 2024

Special properties

includes physical (analog) and digital out-of-home (OOH) media

Supplementary notes

Figures calculated by ÌÇÐÄÆƽâ°æ based on data provided by the source. 

Citation formats

OOH ad revenue in Germany 2016-2024, by platform

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 2, 2025

In 2024, digital accounted for ** percent of total out-of-home advertising revenue in Germany. In the presented period, the share increased by ** percentage points.

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Topics

Digital out-of-home advertising in GermanyDigital out-of-home advertising in the UKDigital out-of-home advertising worldwideProgrammatic digital out-of-home (prDOOH) advertisingDigital out-of-home advertising in Europe
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