| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
June 2026
More information
Region
Germany
Survey time period
April 2026
Number of respondents
around 1,800 consumers
Supplementary notes
* OTC = Over-the-counter drugs and supplements.
This question was phrased by the source as follows: "To what extent do you agree with the following statement: “I think branded [category] products are more effective/better in quality and taste than non-branded/stores’ own brand alternatives.†(Response options: Agree, Neutral, Disagree.)"
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