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Amount of money spent on Valentine's Day in the United States in 2025, by generation

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Source

Release date

February 2025

Region

United States

Survey time period

January 15, 2025

Number of respondents

1,000 respondents

Supplementary notes

Release date is date of access.

Citation formats

Amount of money spent on Valentine's Day in the United States in 2025, by generation

Published by
F. Watty,
Nov 25, 2025

In 2025, Generation Z were by far spending the most money on Valentine's Day at around *** U.S. dollars. By contrast, Baby boomers had an expenditure of just ** U.S. dollars.

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