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Share of web traffic as of June 2025, by source domain

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Source

Release date

June 2025

Region

Worldwide

Survey time period

as of June 2025

Supplementary notes

Based on around 82,000 analyzed websites. Shares do not add up to 100 percent due to rounding up and smaller domains not being displayed by the source.

Citation formats

Share of web traffic by source domain 2025

Published by Thuy D., Jul 2, 2025

A study released in June 2025 that looked at about 82,000 websites found that Google was responsible for almost ** percent of the traffic generated to these domains. Direct traffic corresponded to around **** percent of the investigated websites' traffic volume. While traditional search engines like Bing and social networks like Facebook represented larger shares, ChatGPT overtook Reddit and LinkedIn with a slightly larger share, indicating an increase in traffic from these platforms.

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Topics

AI and online trafficGoogleGoogle, Amazon, Meta, Apple, and Microsoft (GAMAM)Top websites worldwideOnline search market worldwide
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