Percentage of consumers trusting product recommendations from a specific store or website's artificial intelligence (AI) tool based on their purchase history in the United States as of March 2024
Characteristic
Share of respondents
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During a March 2024 survey among adults in the United States, around ** percent of respondents reported either somewhat or strongly agreeing that they trusted product recommendations from a specific store or website's artificial intelligence (AI) tools based on their purchase history. Almost ** percent disagreed.
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Ipsos. (March 21, 2024). Percentage of consumers trusting product recommendations from a specific store or website's artificial intelligence (AI) tool based on their purchase history in the United States as of March 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1461214/share-consumer-trust-ai-tools-purchase-history-recommendations-united-states/
Ipsos. "Percentage of consumers trusting product recommendations from a specific store or website's artificial intelligence (AI) tool based on their purchase history in the United States as of March 2024." Chart. March 21, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1461214/share-consumer-trust-ai-tools-purchase-history-recommendations-united-states/
Ipsos. (2024). Percentage of consumers trusting product recommendations from a specific store or website's artificial intelligence (AI) tool based on their purchase history in the United States as of March 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1461214/share-consumer-trust-ai-tools-purchase-history-recommendations-united-states/
Ipsos. "Percentage of Consumers Trusting Product Recommendations from a Specific Store or Website's Artificial Intelligence (Ai) Tool Based on Their Purchase History in The United States as of March 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Mar 2024, /statistics/1461214/share-consumer-trust-ai-tools-purchase-history-recommendations-united-states/
Ipsos, Percentage of consumers trusting product recommendations from a specific store or website's artificial intelligence (AI) tool based on their purchase history in the United States as of March 2024 ÌÇÐÄÆƽâ°æ, /statistics/1461214/share-consumer-trust-ai-tools-purchase-history-recommendations-united-states/ (last visited July 25, 2026)
Percentage of consumers trusting product recommendations from a specific store or website's artificial intelligence (AI) tool based on their purchase history in the United States as of March 2024 [Graph], Ipsos, March 21, 2024. [Online]. Available: /statistics/1461214/share-consumer-trust-ai-tools-purchase-history-recommendations-united-states/
