During a survey carried out in the United Kingdom (UK) in late 2023, , around ** percent of consumers aged 18 to 24 reported habitually (always or most of the time) opting out of first-party cookies on websites. Among interviewees aged 35 to 44, the respective share stood at **** percent.
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Attest. (January 17, 2024). Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1453894/consumers-likelihood-habitually-opt-out-first-party-cookies-uk-age/
Attest. "Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by age group." Chart. January 17, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1453894/consumers-likelihood-habitually-opt-out-first-party-cookies-uk-age/
Attest. (2024). Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1453894/consumers-likelihood-habitually-opt-out-first-party-cookies-uk-age/
Attest. "Likelihood to Habitually Opt out of First-party Cookies among Consumers in The United Kingdom (Uk) as of December 2023, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Jan 2024, /statistics/1453894/consumers-likelihood-habitually-opt-out-first-party-cookies-uk-age/
Attest, Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by age group ÌÇÐÄÆƽâ°æ, /statistics/1453894/consumers-likelihood-habitually-opt-out-first-party-cookies-uk-age/ (last visited July 29, 2026)
Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by age group [Graph], Attest, January 17, 2024. [Online]. Available: /statistics/1453894/consumers-likelihood-habitually-opt-out-first-party-cookies-uk-age/
