In 2022, the spending on identity solutions for marketing and advertising in the United States was expected to amount to *** billion U.S. dollars. The value is forecast to increase to **** billion in 2023.
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Insider Intelligence (@ChartoftheDay_). (April 7, 2023). Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 19, 2026, from /statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_). "Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars)." Chart. April 7, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 19, 2026. /statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_). (2023). Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 19, 2026. /statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_). "Spending on Identity Solutions for Marketing and Advertising in The United States from 2018 to 2023 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Apr 2023, /statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_), Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1202661/identity-solutions-usa/ (last visited July 19, 2026)
Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars) [Graph], Insider Intelligence (@ChartoftheDay_), April 7, 2023. [Online]. Available: /statistics/1202661/identity-solutions-usa/
