In 2023, nearly **** of consumers between the ages of 18 and 24 in the United States expressed no preference for either store brands or national brands when it came to food products. For those respondents between the ages of 25 and 34, the preference was * for both private labels and national brands compared to other age groups.
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InMobi. (April 30, 2023). Store brand versus national brand preference for food products among consumers in the United States in 2023, by age [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1441216/brand-preference-food-products-among-consumers-in-the-us-by-age/
InMobi. "Store brand versus national brand preference for food products among consumers in the United States in 2023, by age." Chart. April 30, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1441216/brand-preference-food-products-among-consumers-in-the-us-by-age/
InMobi. (2023). Store brand versus national brand preference for food products among consumers in the United States in 2023, by age. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1441216/brand-preference-food-products-among-consumers-in-the-us-by-age/
InMobi. "Store Brand versus National Brand Preference for Food Products among Consumers in The United States in 2023, by Age." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2023, /statistics/1441216/brand-preference-food-products-among-consumers-in-the-us-by-age/
InMobi, Store brand versus national brand preference for food products among consumers in the United States in 2023, by age ÌÇÐÄÆƽâ°æ, /statistics/1441216/brand-preference-food-products-among-consumers-in-the-us-by-age/ (last visited August 03, 2026)
Store brand versus national brand preference for food products among consumers in the United States in 2023, by age [Graph], InMobi, April 30, 2023. [Online]. Available: /statistics/1441216/brand-preference-food-products-among-consumers-in-the-us-by-age/
