Between 2022 and 2023, the unit share of private brands in multi-outlet channels in the United States grew from **** percent to **** percent. Conversely, that of name brands decreased from **** percent to **** percent.
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EnsembleIQ. (March 8, 2024). Unit share of of name brands and private brands in the United States in 2022 and 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1460532/us-unit-share-of-private-labels/
EnsembleIQ. "Unit share of of name brands and private brands in the United States in 2022 and 2023." Chart. March 8, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1460532/us-unit-share-of-private-labels/
EnsembleIQ. (2024). Unit share of of name brands and private brands in the United States in 2022 and 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1460532/us-unit-share-of-private-labels/
EnsembleIQ. "Unit Share of of Name Brands and Private Brands in The United States in 2022 and 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Mar 2024, /statistics/1460532/us-unit-share-of-private-labels/
EnsembleIQ, Unit share of of name brands and private brands in the United States in 2022 and 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1460532/us-unit-share-of-private-labels/ (last visited July 23, 2026)
Unit share of of name brands and private brands in the United States in 2022 and 2023 [Graph], EnsembleIQ, March 8, 2024. [Online]. Available: /statistics/1460532/us-unit-share-of-private-labels/