among small to midsize business owners and decision makers
Method of interview
Online interview
Supplementary notes
Survey type not specified.
Respondents belonged to one of the following industries: construction & contracting; entertainment & recreation; food & beverage; hospitality & accommodation; retail; or restaurant & bar.
Citation formats
Marketing concerns of SMBs in the U.S. 2023, by industry
During an August 2023 survey, ** percent of surveyed small or medium business (SMB) owners within entertainment and recreation industry said their biggest concern was creating relationships with new customers or clients. The same also stood as the biggest concern of SMBs within construction and restaurant-oriented sectors, at ** and ** percent, respectively.
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Morning Consult, & Verizon (Verizon Business). (August 31, 2023). Marketing concerns of small and medium-sized businesses (SMBs) in the United States as of August 2023, by industry [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1427605/marketing-concerns-smbs-us/
Morning Consult, und Verizon (Verizon Business). "Marketing concerns of small and medium-sized businesses (SMBs) in the United States as of August 2023, by industry." Chart. August 31, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1427605/marketing-concerns-smbs-us/
Morning Consult, Verizon (Verizon Business). (2023). Marketing concerns of small and medium-sized businesses (SMBs) in the United States as of August 2023, by industry. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1427605/marketing-concerns-smbs-us/
Morning Consult, and Verizon (Verizon Business). "Marketing Concerns of Small and Medium-sized Businesses (Smbs) in The United States as of August 2023, by Industry." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Aug 2023, /statistics/1427605/marketing-concerns-smbs-us/
Morning Consult & Verizon (Verizon Business), Marketing concerns of small and medium-sized businesses (SMBs) in the United States as of August 2023, by industry ÌÇÐÄÆÆ½â°æ, /statistics/1427605/marketing-concerns-smbs-us/ (last visited July 20, 2026)
Marketing concerns of small and medium-sized businesses (SMBs) in the United States as of August 2023, by industry [Graph], Morning Consult, & Verizon (Verizon Business), August 31, 2023. [Online]. Available: /statistics/1427605/marketing-concerns-smbs-us/