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Channels customers have used to engage with brands’ incentivized engagements over the past 12 months in the United States as of September 2022

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Source

Release date

February 2023

Region

United States

Survey time period

September 9 to 13, 2022

Number of respondents

2,500 respondents

Age group

18 years and older

Supplementary notes

The source does not specify the type of the survey.

The source defines an incentivized engagement as a marketing program, campaign or engagement, such as contests and sweepstakes.

Multiple answers were possible.

Citation formats

Channels U.S. users have used to engage with incentivized engagements 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, May 30, 2023
During a September 2022 survey conducted in the United States, little more than half (** percent) of respondents engaged with brands’ incentivized engagements over the past 12 months via a brand’s website. Email and brand’s mobile app channels followed with ** and ** percent, respectively.
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