During a study of engagement rates on Instagram influencer accounts in the United States, it was found that influencers with a profile size of between *** and **** thousand followers were projected to have the highest engagement rate throughout 2022, at *** percent. This marked a slight decrease from the average 2021 nano-influencer engagement rate of *** percent.
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HypeAuditor. (July 9, 2022). Engagement rate among influencers on Instagram in the United States in 2021 and 2022, by number of followers [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/992939/engagement-rate-among-influencers-profile-size-instagram-usa/
HypeAuditor. "Engagement rate among influencers on Instagram in the United States in 2021 and 2022, by number of followers." Chart. July 9, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/992939/engagement-rate-among-influencers-profile-size-instagram-usa/
HypeAuditor. (2022). Engagement rate among influencers on Instagram in the United States in 2021 and 2022, by number of followers. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/992939/engagement-rate-among-influencers-profile-size-instagram-usa/
HypeAuditor. "Engagement Rate among Influencers on Instagram in The United States in 2021 and 2022, by Number of Followers." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Jul 2022, /statistics/992939/engagement-rate-among-influencers-profile-size-instagram-usa/
HypeAuditor, Engagement rate among influencers on Instagram in the United States in 2021 and 2022, by number of followers ÌÇÐÄÆÆ½â°æ, /statistics/992939/engagement-rate-among-influencers-profile-size-instagram-usa/ (last visited July 30, 2026)
Engagement rate among influencers on Instagram in the United States in 2021 and 2022, by number of followers [Graph], HypeAuditor, July 9, 2022. [Online]. Available: /statistics/992939/engagement-rate-among-influencers-profile-size-instagram-usa/