| Characteristic | Female | Male |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
Source
In cooperation with
Rakuten Insight
Release date
March 2023
More information
Region
Vietnam
Survey time period
February 9 to 28, 2023
Number of respondents
2,881 respondents
Age group
16 years and older
Special properties
among people who made a purchase on social media
Method of interview
Online survey
Supplementary notes
Original question: "What item(s) did you purchase on social media? Choose all that applies."
The survey was conducted among 1,544 female respondents and 1,337 male respondents.
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