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Attitudes towards advertising in Denmark as of December 2023

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Sources

Release date

December 2023

Region

Denmark

Survey time period

as of December 2023

Number of respondents

1,216 respondents

Age group

15-70 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The source does not provide an exact date of survey. The date provided is the publication date.

Citation formats

Attitudes towards advertising in Denmark 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 12, 2023
During a 2023 survey carried out in Denmark, ** percent of responding consumers agreed or strongly agreed that ads inspired them to make purchases. However, over twice that much said that ads had too much focus on selling rather than helping/informing them.
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