During a 2023 survey carried out among senior-level marketers from the United Kingdom (UK), ** percent of respondents said it was an important factor in reducing the environmental impact of digital ads. Additionally, ** percent of responding marketers thought attention metrics were beneficial for reducing campaign emissions.
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Teads. (January 25, 2023). Impact of attention measurement on advertising sustainability according to marketers in the United Kingdom (UK) as of January 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1383630/impact-attention-measurement-advertising-sustainability-uk/
Teads. "Impact of attention measurement on advertising sustainability according to marketers in the United Kingdom (UK) as of January 2023." Chart. January 25, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1383630/impact-attention-measurement-advertising-sustainability-uk/
Teads. (2023). Impact of attention measurement on advertising sustainability according to marketers in the United Kingdom (UK) as of January 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1383630/impact-attention-measurement-advertising-sustainability-uk/
Teads. "Impact of Attention Measurement on Advertising Sustainability According to Marketers in The United Kingdom (Uk) as of January 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Jan 2023, /statistics/1383630/impact-attention-measurement-advertising-sustainability-uk/
Teads, Impact of attention measurement on advertising sustainability according to marketers in the United Kingdom (UK) as of January 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1383630/impact-attention-measurement-advertising-sustainability-uk/ (last visited July 28, 2026)
Impact of attention measurement on advertising sustainability according to marketers in the United Kingdom (UK) as of January 2023 [Graph], Teads, January 25, 2023. [Online]. Available: /statistics/1383630/impact-attention-measurement-advertising-sustainability-uk/