During a 2021 survey carried out in Sweden, ** percent of responding adults (16+) stated they liked to see content in the form of images from brands on social media. Moreover, ** percent said they liked to see brand content as videos.
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Lunds universitet. (February 17, 2022). Types of content consumers wanted to see from brands on social media in Sweden as of November 2021 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1309370/social-media-marketing-content-sweden/
Lunds universitet. "Types of content consumers wanted to see from brands on social media in Sweden as of November 2021." Chart. February 17, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1309370/social-media-marketing-content-sweden/
Lunds universitet. (2022). Types of content consumers wanted to see from brands on social media in Sweden as of November 2021. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1309370/social-media-marketing-content-sweden/
Lunds universitet. "Types of Content Consumers Wanted to See from Brands on Social Media in Sweden as of November 2021." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 17 Feb 2022, /statistics/1309370/social-media-marketing-content-sweden/
Lunds universitet, Types of content consumers wanted to see from brands on social media in Sweden as of November 2021 ÌÇÐÄÆÆ½â°æ, /statistics/1309370/social-media-marketing-content-sweden/ (last visited July 27, 2026)
Types of content consumers wanted to see from brands on social media in Sweden as of November 2021 [Graph], Lunds universitet, February 17, 2022. [Online]. Available: /statistics/1309370/social-media-marketing-content-sweden/