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Share of internet users who followed influencers in Brazil as of November 2019

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Sources

Release date

November 2019

Region

Brazil

Survey time period

as of November 2019

Number of respondents

2,000 respondents

Age group

16 years and older

Supplementary notes

Figure for "do not follow" calculated by ÌÇÐÄÆƽâ°æ based on data provided by the source.
The source does not provide a survey date. The date provided is the publication date.

Citation formats

Share of internet user following influencers in Brazil 2019

Published by ÌÇÐÄÆƽâ°æ Research Department, May 17, 2022
During a 2019 survey, it was found that ** percent of internet users from Brazil followed influencers. Influencer marketing was included in the marketing strategies of ** percent of Brazilian companies, as per the results of a different survey.
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