In the second quarter of 2020, global mobile header bidding advertising spending increased by ** percent compared to the spending reported a year earlier; in-app expenditure grew by ** percent, whereas mobile web expenditure increased by ** percent.
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PubMatic. (August 15, 2020). Change in mobile header bidding advertising spending worldwide in 2nd quarter 2020, by platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1227241/change-mobile-header-bidding-ad-spend/
PubMatic. "Change in mobile header bidding advertising spending worldwide in 2nd quarter 2020, by platform." Chart. August 15, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1227241/change-mobile-header-bidding-ad-spend/
PubMatic. (2020). Change in mobile header bidding advertising spending worldwide in 2nd quarter 2020, by platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1227241/change-mobile-header-bidding-ad-spend/
PubMatic. "Change in Mobile Header Bidding Advertising Spending Worldwide in 2nd Quarter 2020, by Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Aug 2020, /statistics/1227241/change-mobile-header-bidding-ad-spend/
PubMatic, Change in mobile header bidding advertising spending worldwide in 2nd quarter 2020, by platform ÌÇÐÄÆƽâ°æ, /statistics/1227241/change-mobile-header-bidding-ad-spend/ (last visited August 01, 2026)
Change in mobile header bidding advertising spending worldwide in 2nd quarter 2020, by platform [Graph], PubMatic, August 15, 2020. [Online]. Available: /statistics/1227241/change-mobile-header-bidding-ad-spend/
