| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
In cooperation with
Rakuten Insight
Release date
June 2023
Region
India
Survey time period
May 11 to 31, 2023
Number of respondents
22,310 respondents
Age group
16 years and older
Method of interview
Online survey
Supplementary notes
Original question: have you ever purchased an item or product because it was endorsed by the influencer?
The survey question had 9,037 female and 13,273 male respondents.
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