Binge-viewing in the U.S. - statistics & facts
Binge-viewing no longer occurs only when consumers are invested in a certain show or have more time to relax with their favorite content. Partially fueled by U.S. consumers鈥 love of SVoD (and the ways such services release new shows and movies), binge-viewing has accelerated to the point where watching multiple episodes of television shows or film series in one sitting has become the norm for many. Whilst watching traditional television remains the most popular media activity in in the United States, platforms like Netflix, Hulu, and newly launched Disney Plus are where the future of TV and movie viewing (and by extension, binge-viewing) is headed.
