The graph shows perceived benefits of programmatic buying according to marketing professionals in the United States in 2014. The source found that **** percent of respondents surveyed in 2014 believed that programmatic buying improved the relevance of marketing messaging.
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DoubleClick, & Advertising Age. (September 30, 2014). Benefits of programmatic buying according to marketing professionals in the United States in 2014 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 07, 2026, from /statistics/417975/programmatic-buying-benefits-marketers-usa/
DoubleClick, und Advertising Age. "Benefits of programmatic buying according to marketing professionals in the United States in 2014." Chart. September 30, 2014. ÌÇÐÄÆÆ½â°æ. Accessed August 07, 2026. /statistics/417975/programmatic-buying-benefits-marketers-usa/
DoubleClick, Advertising Age. (2014). Benefits of programmatic buying according to marketing professionals in the United States in 2014. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 07, 2026. /statistics/417975/programmatic-buying-benefits-marketers-usa/
DoubleClick, and Advertising Age. "Benefits of Programmatic Buying According to Marketing Professionals in The United States in 2014." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Sep 2014, /statistics/417975/programmatic-buying-benefits-marketers-usa/
DoubleClick & Advertising Age, Benefits of programmatic buying according to marketing professionals in the United States in 2014 ÌÇÐÄÆÆ½â°æ, /statistics/417975/programmatic-buying-benefits-marketers-usa/ (last visited August 07, 2026)
Benefits of programmatic buying according to marketing professionals in the United States in 2014 [Graph], DoubleClick, & Advertising Age, September 30, 2014. [Online]. Available: /statistics/417975/programmatic-buying-benefits-marketers-usa/