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Digital advertising platforms used by pay-per-click (PPC) marketers in continental Europe as of December 2023

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Source

Release date

April 2024

Region

Europe

Survey time period

November 2 to December 24, 2023

Number of respondents

455 respondents

Special properties

among PPC professionals

Method of interview

Online survey

Citation formats

Most-used pay-per-click (PPC) ad platforms continental Europe 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 8, 2025

During a 2023 survey, ** percent of responding pay-per-click marketers in continental Europe stated that they used Google search advertising. Google's competitor Bing ranked fourth, mentioned by ** percent of respondents.

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