According to an August 2018 survey among global online shoppers, ** percent of respondents stated that they had purchased something through an online store in the past six months. Amazon was the most popular channel, with ** percent of respondents stating that they had purchased something from the online retailer in the past 6 months.
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BigCommerce. (October 24, 2018). Share of global digital shoppers who have made a purchase from selected shopping channels in the past six months as of August 2018 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/280384/digital-channels-online-shoppers-used-to-chose-products/
BigCommerce. "Share of global digital shoppers who have made a purchase from selected shopping channels in the past six months as of August 2018." Chart. October 24, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/280384/digital-channels-online-shoppers-used-to-chose-products/
BigCommerce. (2018). Share of global digital shoppers who have made a purchase from selected shopping channels in the past six months as of August 2018. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/280384/digital-channels-online-shoppers-used-to-chose-products/
BigCommerce. "Share of Global Digital Shoppers Who Have Made a Purchase from Selected Shopping Channels in The past Six Months as of August 2018." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Oct 2018, /statistics/280384/digital-channels-online-shoppers-used-to-chose-products/
BigCommerce, Share of global digital shoppers who have made a purchase from selected shopping channels in the past six months as of August 2018 ÌÇÐÄÆƽâ°æ, /statistics/280384/digital-channels-online-shoppers-used-to-chose-products/ (last visited July 28, 2026)
Share of global digital shoppers who have made a purchase from selected shopping channels in the past six months as of August 2018 [Graph], BigCommerce, October 24, 2018. [Online]. Available: /statistics/280384/digital-channels-online-shoppers-used-to-chose-products/
