Compared to pre-pandemic times, the number of items purchased by Amazon Prime members worldwide during Amazon Prime Day has almost doubled. In 2021, Amazon Prime users bought 250 million items, up from 175 million articles in 2019. In 2026, the figure grew further to approximately 351 million.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Numerator. (July 13, 2026). Number of items purchased by Amazon Prime members worldwide during Amazon Prime Day in selected years from 2018 to 2026 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1029037/amazon-prime-day-items-purchased/
Numerator. "Number of items purchased by Amazon Prime members worldwide during Amazon Prime Day in selected years from 2018 to 2026 (in millions)." Chart. July 13, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1029037/amazon-prime-day-items-purchased/
Numerator. (2026). Number of items purchased by Amazon Prime members worldwide during Amazon Prime Day in selected years from 2018 to 2026 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1029037/amazon-prime-day-items-purchased/
Numerator. "Number of Items Purchased by Amazon Prime Members Worldwide during Amazon Prime Day in Selected Years from 2018 to 2026 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Jul 2026, /statistics/1029037/amazon-prime-day-items-purchased/
Numerator, Number of items purchased by Amazon Prime members worldwide during Amazon Prime Day in selected years from 2018 to 2026 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1029037/amazon-prime-day-items-purchased/ (last visited July 15, 2026)
Number of items purchased by Amazon Prime members worldwide during Amazon Prime Day in selected years from 2018 to 2026 (in millions) [Graph], Numerator, July 13, 2026. [Online]. Available: /statistics/1029037/amazon-prime-day-items-purchased/
