| Characteristic | Share of respondents |
|---|---|
| Lack of visibility of information and consultation | 75% |
| Purchase and payment process problems | 71% |
| Website and navigation problems | 57% |
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Sources
Release date
March 2026
Region
Mexico
Survey time period
February 2025
Number of respondents
1,048 digital shoppers
Age group
18 years and older
Special properties
internet users that purchased something in the last 12 months
Method of interview
Online panel
Supplementary notes
The question was phrased by the source as follows: "Cuando estás comprando por Internet, ¿cuáles son las principales razones por las que abandona una página sin haber concretado la compra?" ("When you're shopping online, what are the main reasons why you leave a page without completing a purchase?")
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