This statistic shows data on the types of data marketers worldwide wanteds to add to their customer data data profiles in the first quarter of 2013. Among the respondents, ** percent stated that they wanted to include predictive analytics around lifetime customer value in the profiles.
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CMO Council, & SAS Institute, & eMarketer. (April 10, 2013). Types of data marketers wanted to add to their customer data profile as of 1st quarter 2013 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/256882/data-marketers-want-to-add-to-their-customer-data-profile/
CMO Council, und SAS Institute, und eMarketer. "Types of data marketers wanted to add to their customer data profile as of 1st quarter 2013." Chart. April 10, 2013. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/256882/data-marketers-want-to-add-to-their-customer-data-profile/
CMO Council, SAS Institute, eMarketer. (2013). Types of data marketers wanted to add to their customer data profile as of 1st quarter 2013. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/256882/data-marketers-want-to-add-to-their-customer-data-profile/
CMO Council, and SAS Institute, and eMarketer. "Types of Data Marketers Wanted to Add to Their Customer Data Profile as of 1st Quarter 2013." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Apr 2013, /statistics/256882/data-marketers-want-to-add-to-their-customer-data-profile/
CMO Council & SAS Institute & eMarketer, Types of data marketers wanted to add to their customer data profile as of 1st quarter 2013 ÌÇÐÄÆƽâ°æ, /statistics/256882/data-marketers-want-to-add-to-their-customer-data-profile/ (last visited August 01, 2026)
Types of data marketers wanted to add to their customer data profile as of 1st quarter 2013 [Graph], CMO Council, & SAS Institute, & eMarketer, April 10, 2013. [Online]. Available: /statistics/256882/data-marketers-want-to-add-to-their-customer-data-profile/
