According to a survey conducted by in the Asia-Pacific region in July 2025, ** percent of respondents in China preferred to purchase subscriptions over e-commerce platforms, while ** percent would like to purchase subscriptions within a mobile app (in-app purchases). In Indonesia, ** percent preferred e-commerce platforms, and ** percent opted for in-app purchases for subscriptions.
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Rakuten Insight. (September 8, 2025). Preferred channels for paid subscriptions among consumers in the Asia-Pacific region as of July 2025, by country or territory [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1623883/apac-preferred-channels-for-paid-subscriptions-by-country/
Rakuten Insight. "Preferred channels for paid subscriptions among consumers in the Asia-Pacific region as of July 2025, by country or territory." Chart. September 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1623883/apac-preferred-channels-for-paid-subscriptions-by-country/
Rakuten Insight. (2025). Preferred channels for paid subscriptions among consumers in the Asia-Pacific region as of July 2025, by country or territory. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1623883/apac-preferred-channels-for-paid-subscriptions-by-country/
Rakuten Insight. "Preferred Channels for Paid Subscriptions among Consumers in The Asia-pacific Region as of July 2025, by Country or Territory." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Sep 2025, /statistics/1623883/apac-preferred-channels-for-paid-subscriptions-by-country/
Rakuten Insight, Preferred channels for paid subscriptions among consumers in the Asia-Pacific region as of July 2025, by country or territory ÌÇÐÄÆƽâ°æ, /statistics/1623883/apac-preferred-channels-for-paid-subscriptions-by-country/ (last visited July 25, 2026)
Preferred channels for paid subscriptions among consumers in the Asia-Pacific region as of July 2025, by country or territory [Graph], Rakuten Insight, September 8, 2025. [Online]. Available: /statistics/1623883/apac-preferred-channels-for-paid-subscriptions-by-country/
