According to a survey conducted by in the Asia-Pacific region in July 2025, ** percent of respondents in China said they had canceled or would cancel a subscription due to high prices, while ** percent cited a poor customer service experience as a reason for cancellation. In Indonesia, ** percent of respondents also pointed to high prices as a key reason for canceling a subscription, and ** percent said they did not want to pay additional fees on top of the subscription cost.
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Rakuten Insight. (September 8, 2025). Key reasons for cancelling a subscription among consumers in the Asia-Pacific region as of July 2025, by country or territory [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1623881/apac-reasons-for-subscription-cancellation-by-country/
Rakuten Insight. "Key reasons for cancelling a subscription among consumers in the Asia-Pacific region as of July 2025, by country or territory." Chart. September 8, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1623881/apac-reasons-for-subscription-cancellation-by-country/
Rakuten Insight. (2025). Key reasons for cancelling a subscription among consumers in the Asia-Pacific region as of July 2025, by country or territory. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1623881/apac-reasons-for-subscription-cancellation-by-country/
Rakuten Insight. "Key Reasons for Cancelling a Subscription among Consumers in The Asia-pacific Region as of July 2025, by Country or Territory." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Sep 2025, /statistics/1623881/apac-reasons-for-subscription-cancellation-by-country/
Rakuten Insight, Key reasons for cancelling a subscription among consumers in the Asia-Pacific region as of July 2025, by country or territory ÌÇÐÄÆÆ½â°æ, /statistics/1623881/apac-reasons-for-subscription-cancellation-by-country/ (last visited August 01, 2026)
Key reasons for cancelling a subscription among consumers in the Asia-Pacific region as of July 2025, by country or territory [Graph], Rakuten Insight, September 8, 2025. [Online]. Available: /statistics/1623881/apac-reasons-for-subscription-cancellation-by-country/