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Online shoppers frequency of online product reviews writing in the United States and Canada in 2024

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Sources

Release date

August 2025

Region

Canada, United States

Survey time period

August 2024

Number of respondents

1,750 online shoppers

Age group

18 years and older

Supplementary notes

The date of release is the date of last access.

Original question: "How frequently do you write online reviews for products you purchase?"

Percentage points exceeding 100 percent are probably due to rounding.

Citation formats

Online product reviews writing frequency in the U.S. and Canada 2024

Published by
F. Watty,
Aug 12, 2025

According to a survey, ** percent of online shoppers in the United States and Canada leave product reviews online at least sometimes in 2024. Almost ** percent of online shoppers never left a review, while * percent did it always after buying a product. During 2024, ** percent of online shoppers in the United States and Canada were very likely to use AI-powered size and fit recommendations while shopping.

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