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Opinions on duplicate (dupe) beauty products among consumers in Australia as of March 2024, by gender

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Source

Release date

September 2024

Region

Australia

Survey time period

March 2024

Number of respondents

1,002 respondents

Age group

14-64 years

Special properties

representative of the general Australian population; base: Female (n=506); Male (n=496)

Supplementary notes

Respondents were asked to indicate their agreement with statements related to dupe beauty products. The figures show the Top 2 Box score (T2B) share of respondents.

Citation formats

Opinions on duplicate (dupe) beauty products Australia 2024, by gender

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 1, 2024

In a March 2024 conducted survey among Australian consumers, around ** percent of female respondents indicated that they thought dupe beauty products were just as good as the original branded product. In comparison, around ** percent of male respondents believed the same. 

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