As of October 2025, keeping in touch with friends and family was the primary reason for using social media platforms, with 41.3 percent of surveyed internet users in China saying so. Meanwhile, filling spare time was mentioned by 33.9 percent of internet users as a reason for using social media.
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We Are Social, & DataReportal, & Meltwater. (November 5, 2025). Leading reasons for using social media services in China as of October 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1380935/china-main-purposes-of-social-media-use/
We Are Social, und DataReportal, und Meltwater. "Leading reasons for using social media services in China as of October 2025." Chart. November 5, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1380935/china-main-purposes-of-social-media-use/
We Are Social, DataReportal, Meltwater. (2025). Leading reasons for using social media services in China as of October 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1380935/china-main-purposes-of-social-media-use/
We Are Social, and DataReportal, and Meltwater. "Leading Reasons for Using Social Media Services in China as of October 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 5 Nov 2025, /statistics/1380935/china-main-purposes-of-social-media-use/
We Are Social & DataReportal & Meltwater, Leading reasons for using social media services in China as of October 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1380935/china-main-purposes-of-social-media-use/ (last visited July 31, 2026)
Leading reasons for using social media services in China as of October 2025 [Graph], We Are Social, & DataReportal, & Meltwater, November 5, 2025. [Online]. Available: /statistics/1380935/china-main-purposes-of-social-media-use/