Two in Weibo users in China were females in 2024. With a *** million monthly active user base, the Chinese X-like site has become one of the crucial platforms for brands in social media marketing. Weibo places greater emphasis on entertainment content, celebrity interactions, and social commerce. This focus has made Weibo particularly effective for influencer marketing and brand collaborations in the Chinese market.
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Newrank. (November 7, 2024). Share of Weibo users in China in 2024, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1378229/china-user-distribution-of-weibo-by-gender/
Newrank. "Share of Weibo users in China in 2024, by gender." Chart. November 7, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1378229/china-user-distribution-of-weibo-by-gender/
Newrank. (2024). Share of Weibo users in China in 2024, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1378229/china-user-distribution-of-weibo-by-gender/
Newrank. "Share of Weibo Users in China in 2024, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 7 Nov 2024, /statistics/1378229/china-user-distribution-of-weibo-by-gender/
Newrank, Share of Weibo users in China in 2024, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1378229/china-user-distribution-of-weibo-by-gender/ (last visited July 28, 2026)
Share of Weibo users in China in 2024, by gender [Graph], Newrank, November 7, 2024. [Online]. Available: /statistics/1378229/china-user-distribution-of-weibo-by-gender/