In 2023, consumers aged between 18 and 34 years accounted for over **** of the total number of color makeup consumers in China. By contrast, only *** percent of the color makeup consumers were aged 50 years or above.
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Tmall Innovation Center, & Flywheel Digital, & Tmall. (March 26, 2024). Distribution of color makeup product* consumers in China in 2023, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1465681/china-color-makeup-consumer-breakdown-by-age/
Tmall Innovation Center, und Flywheel Digital, und Tmall. "Distribution of color makeup product* consumers in China in 2023, by age group." Chart. March 26, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1465681/china-color-makeup-consumer-breakdown-by-age/
Tmall Innovation Center, Flywheel Digital, Tmall. (2024). Distribution of color makeup product* consumers in China in 2023, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1465681/china-color-makeup-consumer-breakdown-by-age/
Tmall Innovation Center, and Flywheel Digital, and Tmall. "Distribution of Color Makeup Product* Consumers in China in 2023, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Mar 2024, /statistics/1465681/china-color-makeup-consumer-breakdown-by-age/
Tmall Innovation Center & Flywheel Digital & Tmall, Distribution of color makeup product* consumers in China in 2023, by age group ÌÇÐÄÆƽâ°æ, /statistics/1465681/china-color-makeup-consumer-breakdown-by-age/ (last visited July 20, 2026)
Distribution of color makeup product* consumers in China in 2023, by age group [Graph], Tmall Innovation Center, & Flywheel Digital, & Tmall, March 26, 2024. [Online]. Available: /statistics/1465681/china-color-makeup-consumer-breakdown-by-age/
