In 2023, consumers aged between 18 and 24 years and those aged between 25 and 34 years together accounted for about ** percent of the consumers of men's color cosmetic products in China. Young consumers were the main force of China's men's makeup consumption.
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Tmall, & Tmall Innovation Center, & Flywheel Digital. (March 26, 2024). Distribution of consumers of men's color cosmetic products in China in 2023, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1465703/china-male-makeup-consumer-breakdown-by-age/
Tmall, und Tmall Innovation Center, und Flywheel Digital. "Distribution of consumers of men's color cosmetic products in China in 2023, by age group." Chart. March 26, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1465703/china-male-makeup-consumer-breakdown-by-age/
Tmall, Tmall Innovation Center, Flywheel Digital. (2024). Distribution of consumers of men's color cosmetic products in China in 2023, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1465703/china-male-makeup-consumer-breakdown-by-age/
Tmall, and Tmall Innovation Center, and Flywheel Digital. "Distribution of Consumers of Men's Color Cosmetic Products in China in 2023, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 Mar 2024, /statistics/1465703/china-male-makeup-consumer-breakdown-by-age/
Tmall & Tmall Innovation Center & Flywheel Digital, Distribution of consumers of men's color cosmetic products in China in 2023, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1465703/china-male-makeup-consumer-breakdown-by-age/ (last visited July 24, 2026)
Distribution of consumers of men's color cosmetic products in China in 2023, by age group [Graph], Tmall, & Tmall Innovation Center, & Flywheel Digital, March 26, 2024. [Online]. Available: /statistics/1465703/china-male-makeup-consumer-breakdown-by-age/