In 2024, the retail sales of China's color cosmetics market amounted to  billion yuan, representing a slight increase from the previous year. The market is expected to maintain its momentum, achieving a value of over *** billion yuan in 2029.Â
Consumption force
In China, people used to put on makeup only for special occasions such as weddings and graduation. Nowadays, wearing makeup has become common, with the number of users growing remarkably across all ages. The main consumption power of color cosmetic products are users aged *** ²â±ð²¹°ù²õ.Ìý
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HKExnews. (October 30, 2025). Retail sales of color cosmetics industry in China from 2018 to 2024, with forecasts until 2029 (in billion yuan) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 02, 2026, from /statistics/1232629/china-market-size-of-color-cosmetics/
HKExnews. "Retail sales of color cosmetics industry in China from 2018 to 2024, with forecasts until 2029 (in billion yuan)." Chart. October 30, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 02, 2026. /statistics/1232629/china-market-size-of-color-cosmetics/
HKExnews. (2025). Retail sales of color cosmetics industry in China from 2018 to 2024, with forecasts until 2029 (in billion yuan). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 02, 2026. /statistics/1232629/china-market-size-of-color-cosmetics/
HKExnews. "Retail Sales of Color Cosmetics Industry in China from 2018 to 2024, with Forecasts until 2029 (in Billion Yuan)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Oct 2025, /statistics/1232629/china-market-size-of-color-cosmetics/
HKExnews, Retail sales of color cosmetics industry in China from 2018 to 2024, with forecasts until 2029 (in billion yuan) ÌÇÐÄÆÆ½â°æ, /statistics/1232629/china-market-size-of-color-cosmetics/ (last visited August 02, 2026)
Retail sales of color cosmetics industry in China from 2018 to 2024, with forecasts until 2029 (in billion yuan) [Graph], HKExnews, October 30, 2025. [Online]. Available: /statistics/1232629/china-market-size-of-color-cosmetics/