During a December 2023 survey in the United States, ** percent of consumers reported habitually (always or most of the time) opting out of first-party cookies on social media websites. Among travel websites and food and beverage websites, the respective shares stood at **** and **** percent, respectively
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Attest. (February 22, 2024). Likelihood to habitually opt out of first-party cookies among consumers in the United States as of December 2023, by website type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1453810/consumers-likelihood-opt-out-first-party-cookies-usa-website-type/
Attest. "Likelihood to habitually opt out of first-party cookies among consumers in the United States as of December 2023, by website type." Chart. February 22, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1453810/consumers-likelihood-opt-out-first-party-cookies-usa-website-type/
Attest. (2024). Likelihood to habitually opt out of first-party cookies among consumers in the United States as of December 2023, by website type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1453810/consumers-likelihood-opt-out-first-party-cookies-usa-website-type/
Attest. "Likelihood to Habitually Opt out of First-party Cookies among Consumers in The United States as of December 2023, by Website Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Feb 2024, /statistics/1453810/consumers-likelihood-opt-out-first-party-cookies-usa-website-type/
Attest, Likelihood to habitually opt out of first-party cookies among consumers in the United States as of December 2023, by website type ÌÇÐÄÆƽâ°æ, /statistics/1453810/consumers-likelihood-opt-out-first-party-cookies-usa-website-type/ (last visited July 30, 2026)
Likelihood to habitually opt out of first-party cookies among consumers in the United States as of December 2023, by website type [Graph], Attest, February 22, 2024. [Online]. Available: /statistics/1453810/consumers-likelihood-opt-out-first-party-cookies-usa-website-type/
