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Items shoppers intended to hold off purchasing in the lead up to the Black Friday sales in Australia as at October 2023, by state

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Source

Release date

October 2023

Region

Australia

Survey time period

October 2023

Number of respondents

1,005 respondents

Special properties

nationally representative sample

Method of interview

Panel survey

Supplementary notes

Survey question: What items would you hold off purchasing in the lead up to Black Friday in the hopes of getting a better deal at the actual sales?

Citation formats

Items shoppers postponed purchasing in the lead up to Black Friday Australia 2023

Published by
F. Watty,
Nov 23, 2023
According to a survey conducted among Australian shoppers regarding their shopping behavior in the period leading up to the Black Friday sales period, around ** percent of respondents based in Queensland indicated that they intended to hold off on purchasing clothing, accessories, and jewelry items in the weeks or months leading up to the sales period. Over ** percent of those surveyed based in South Australia intended to do the same regarding household electronics.
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