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Leading reasons for shopping during the Black Friday sales in Australia as at September 2023

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Sources

Release date

October 2023

Region

Australia

Survey time period

September 18, 2023 to September 20, 2023

Number of respondents

547*

Special properties

weighted by age and gender

Method of interview

Online panel

Supplementary notes

*Base: AU who plan to shop during the Black Friday sales.

Survey question: Why are you planning to shop on Black Friday?

Citation formats

Leading reasons for shopping during the Black Friday sales Australia 2023

Published by
F. Watty,
Oct 25, 2023
In a survey conducted about festive season shopping expectations among Australian consumers in September 2023, over ** percent of those surveyed said the leading reason they intended to shop during the 2023 Black Friday sales was to get good deals and prices on gifts.
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