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Share of shoppers intending to buy during selected sales events in the Netherlands in 2022
Share of Dutch shoppers intending to buy online during selected sales events 2022
In 2022, about ** percent of shoppers in the Netherlands were planning to shop during Black Friday, making it the country's most anticipated sales event when compared to others, such as Cyber Monday, Sinterklaas, and Singles' Day.
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Other statistics that may interest you Christmas season shopping in the Netherlands
Black Friday
7
- Premium Statistic Share of Dutch shoppers intending to buy online during selected sales events 2022
- Basic Statistic Netherlands: opinions on abolishing Black Friday 2022, by age & gender
- Premium Statistic Black Friday shopping intentions in the Netherlands 2023, by purchase channel
- Premium Statistic Leading products Dutch shoppers are interested in buying on Black Friday 2023
- Premium Statistic Expected Black Friday spending among consumers in the Netherlands 2019-2023
- Premium Statistic Netherlands: shopping for self and/or others on Black Friday 2022, by product type
- Premium Statistic Consumer spending expectations during Black Friday in the Netherlands 2023
Seasonal consumer behavior
8
- Premium Statistic Netherlands: holiday plans among consumers 2022
- Premium Statistic Netherlands: consumers with a holiday budget 2022, by gender
- Premium Statistic Netherlands: consumers with a holiday budget 2022, by generation
- Premium Statistic Netherlands: holiday spending budget in 2022 compared to 2021
- Premium Statistic Share of consumers who received unwanted gifts in the Netherlands 2023, by gender
- Premium Statistic Consumer holiday spending expectations on clothes and shoes in the Netherlands 2023
- Basic Statistic Consumer holiday spending expectations on electronics in the Netherlands 2023
- Premium Statistic Consumer holiday spending expectations on toys and games in the Netherlands 2023
Holiday retail in Europe
6
- Premium Statistic Value of holiday season retail sales in the UK 2014-2024
- Premium Statistic Value of holiday season retail sales in Germany 2014-2024
- Premium Statistic Value of holiday season retail sales in Italy 2021-2025
- Premium Statistic Value of holiday season retail sales in France 2021-2025
- Premium Statistic Total Christmas consumer spending in the Netherlands 2019-2024
- Premium Statistic Total Christmas spending percentage growth in the Netherlands 2018-2024
Sinterklaas (Saint Nicholas)
6
- Premium Statistic Average per capita spending on Sinterklaas in the Netherlands 2023
- Premium Statistic Netherlands: impact of inflation on Sinterklaas spending 2022
- Premium Statistic Sinterklaas buying behavior among consumers in the Netherlands in 2022 and 2023
- Premium Statistic Average per capita spending on Sinterklaas gifts in the Netherlands 2020-2023
- Premium Statistic Leading gifts Dutch consumers planned to buy for Sinterklaas 2023, by product type
- Basic Statistic When consumers purchase items for Sinterklaas in the Netherlands 2023
Zwarte Piet (Black Pete)
5
- Premium Statistic Share of people against adjusting look Zwarte Piet in the Netherlands 2013-2021
- Premium Statistic Opinions on the offensive nature of Black Pete in the Netherlands 2023
- Premium Statistic Opinions of racist nature of Zwarte Piet among Surinamese & Antillean Dutch 2021
- Premium Statistic Opinions on adapting traditional look Zwarte Piet in the Netherlands 2017-2021
- Premium Statistic Opinions on adapting look Zwarte Piet among Surinamese & Antillean Dutch people 2021
Further Content: You might find this interesting as well
* For commercial use only
Basic Account
For single users
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Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
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Starter Account
For single users
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- Premium Statistics
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Professional Account
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Afterpay. (September 23, 2022). Share of shoppers intending to buy during selected sales events in the Netherlands in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1275096/dutch-shoppers-intending-to-buy-during-sales-events/
Afterpay. "Share of shoppers intending to buy during selected sales events in the Netherlands in 2022." Chart. September 23, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1275096/dutch-shoppers-intending-to-buy-during-sales-events/
Afterpay. (2022). Share of shoppers intending to buy during selected sales events in the Netherlands in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1275096/dutch-shoppers-intending-to-buy-during-sales-events/
Afterpay. "Share of Shoppers Intending to Buy during Selected Sales Events in The Netherlands in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Sep 2022, /statistics/1275096/dutch-shoppers-intending-to-buy-during-sales-events/
Afterpay, Share of shoppers intending to buy during selected sales events in the Netherlands in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1275096/dutch-shoppers-intending-to-buy-during-sales-events/ (last visited July 31, 2026)
Share of shoppers intending to buy during selected sales events in the Netherlands in 2022 [Graph], Afterpay, September 23, 2022. [Online]. Available: /statistics/1275096/dutch-shoppers-intending-to-buy-during-sales-events/
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