According to a May 2024 analysis, Alex Ojeda (@alexojeda) was the leading TikTok travel influencer worldwide based on the number of followers and the potential earnings per post. As of that month, the influencer recorded around *** million TikTok followers. Based on this, the study estimated that Alex Ojeda could gain roughly * dollars per post. That month, Julia Gal (@juliagal_) ranked second, with 8**Â million followers.
In 2024, Dubai topped a ranking of the most popular travel destinations on TikTok worldwide based on the number of posts, being featured in almost ** million posts on the social media platform. That year, London, Paris, and Istanbul, among the most visited European cities by inbound tourists, followed on the list.
In a 2024 global survey on the impact of social media influencers on trip planning across different generations, * reported the highest share of respondents who relied on influencers to plan their last trip. Based on the same study, and the were the global countries most reliant on social media influencers for trip planning.
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Travel inspiration
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* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
