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Share of advertising budget being transferred to connected TV (CTV) according to marketers worldwide as of December 2022, by region

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Source

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Release date

April 2023

Region

Worldwide

Survey time period

December 7 to 21, 2022

Number of respondents

1,524 respondents

Age group

18 years and older

Special properties

among marketing professionals around the world

Method of interview

Online survey

Citation formats

Share of global advertising budget being transferred to CTV 2022, by region

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 15, 2023
As of December 2022, ** percent of responding marketing professionals from Latin America, Asia-Pacific (APAC), and Europe, Middle East, and Africa (EMEA) said they planned to transfer ** percent or more of their advertising budgets to connected TV (CTV). The share stood at ** percent among marketers from North America.
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Statistics on " CTV advertising worldwide "

The most important statistics
The most important statistics
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Other statistics that may interest you CTV advertising worldwide

Overview

4

Advertising spending

5

Marketer usage

6

Consumer insights

4

Ad fraud

4

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Topics

CTV advertising worldwideConnected TV viewership in the United StatesSmart and connected TVsCTV advertising in the U.S.TV advertising in Europe
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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