According to a survey on the influencer marketing industry in Australia that was conducted in February 2023, about ** percent of brands claimed that they would choose nano-influencers for advertising purposes. The least popular influencer category was mega/celebrity influencers with ** percent of brands choosing this option.
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Influencer Marketing Hub. (February 7, 2023). Choice of influencers for brands in Australia as of February 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1369974/australia-choice-of-influencers-for-brands/
Influencer Marketing Hub. "Choice of influencers for brands in Australia as of February 2023." Chart. February 7, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1369974/australia-choice-of-influencers-for-brands/
Influencer Marketing Hub. (2023). Choice of influencers for brands in Australia as of February 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1369974/australia-choice-of-influencers-for-brands/
Influencer Marketing Hub. "Choice of Influencers for Brands in Australia as of February 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Feb 2023, /statistics/1369974/australia-choice-of-influencers-for-brands/
Influencer Marketing Hub, Choice of influencers for brands in Australia as of February 2023 ÌÇÐÄÆƽâ°æ, /statistics/1369974/australia-choice-of-influencers-for-brands/ (last visited July 31, 2026)
Choice of influencers for brands in Australia as of February 2023 [Graph], Influencer Marketing Hub, February 7, 2023. [Online]. Available: /statistics/1369974/australia-choice-of-influencers-for-brands/
