| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
January 2023
More information
Region
China
Survey time period
November 2022
Number of respondents
2,000 respondents
Age group
18-73 years
Special properties
among residents in China's tier-1 to tier-5 cities
Method of interview
Questionnaire
Supplementary notes
Original survey question: Why would you shop at the live stream? Please select the 3 most important factors and tap them in order of first importance, second importance, and third importance.
The survey is conducted among 48 percent of female and 52 percent male respondents.
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