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Marketing channels used by digital economy companies in Germany as of December 2022

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Source

Release date

December 2022

Region

Germany

Survey time period

as of December 2022

Number of respondents

104 respondents

Special properties

among marketing or communication executives, or CEOs

Supplementary notes

The source does not provide a survey date. The date provided in the data set is the publication date.

Citation formats

Marketing channels used by digital economy companies in Germany 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 19, 2023
During a 2022 survey carried out among marketing or communication executives, as well as CEOs of companies from various sectors of the digital economy in Germany, ** percent of respondents stated that they invested parts of their marketing budgets in social media marketing, making it the most popular marketing channel in the survey. Content marketing and a corporate website followed, with ** percent and ** percent, respectively.
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