As of 2022, most companies who reported increasing their live streaming budget in the previous year did so on Facebook (44 percent of companies), which was a share higher than the one reported in the previous year (32 percent). In second place was YouTube with ** percent share of companies, the highest for this platform since 2019.
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Ornico, & World Wide Worx. (June 30, 2022). Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, und World Wide Worx. "Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform." Chart. June 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, World Wide Worx. (2022). Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, and World Wide Worx. "Companies in South Africa Whose Brands Confirmed Increasing Amounts Spent on Social Media Live Streaming from 2019 to 2022, by Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Jun 2022, /statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico & World Wide Worx, Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform ÌÇÐÄÆƽâ°æ, /statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/ (last visited July 31, 2026)
Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: /statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
