Social media accounts of family, friends, and acquaintances were the most followed by internet users aged 16-64 years in Nigeria, according to a survey conducted in the third quarter of 2023. Roughly ** percent of the respondents cited that they followed this type of account. Moreover, around ** percent of the internet users indicated following accounts belonging to actors, comedians, or performers, while nearly the same share of respondents followed entertainment and meme accounts.
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We Are Social, & DataReportal, & Hootsuite. (February 23, 2024). Main types of social media accounts followed by internet users in Nigeria as of Q3 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1324593/types-of-social-media-accounts-followed-in-nigeria/
We Are Social, und DataReportal, und Hootsuite. "Main types of social media accounts followed by internet users in Nigeria as of Q3 2023." Chart. February 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1324593/types-of-social-media-accounts-followed-in-nigeria/
We Are Social, DataReportal, Hootsuite. (2024). Main types of social media accounts followed by internet users in Nigeria as of Q3 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1324593/types-of-social-media-accounts-followed-in-nigeria/
We Are Social, and DataReportal, and Hootsuite. "Main Types of Social Media Accounts Followed by Internet Users in Nigeria as of Q3 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Feb 2024, /statistics/1324593/types-of-social-media-accounts-followed-in-nigeria/
We Are Social & DataReportal & Hootsuite, Main types of social media accounts followed by internet users in Nigeria as of Q3 2023 ÌÇÐÄÆƽâ°æ, /statistics/1324593/types-of-social-media-accounts-followed-in-nigeria/ (last visited August 03, 2026)
Main types of social media accounts followed by internet users in Nigeria as of Q3 2023 [Graph], We Are Social, & DataReportal, & Hootsuite, February 23, 2024. [Online]. Available: /statistics/1324593/types-of-social-media-accounts-followed-in-nigeria/
